Pubic hair is personal — and let’s be real, it’s pesky! Shaving, trimming, plucking. Shaving, trimming, plucking. The cycle repeats — and it all adds up to time, effort, and irritation (literally). But here’s a little secret: The benefits of Brazilian waxing can help you skip the daily grind and feel effortlessly smooth for weeks. When you think about the never-ending cycle of at-home hair removal, a Brazilian wax can be a game-changer. It’s a way to reclaim your time, simplify your routine and enjoy that easy, breezy feeling without the constant upkeep.
If you’re here, chances are your current hair removal routine is…not it. Maybe you’re tired of the daily tug-of-war with your razor. Maybe you’re over the bumps, the mystery patches, the “I-just-shaved-this-morning” stubble that shows up by noon. We get it. The effort’s high, the results are short-lived, and honestly? Your skin deserves better.
That’s where Brazilian waxing comes in. It’s not just about going hair-free: it’s about skipping the daily grind, feeling confident in your skin, and reclaiming your routine. Curious if it’s the right move for you? We’ve got you. From smoother skin to serious time-savers, here are 10 reasons why Brazilian waxing might just be your new favorite form of self-care. Plus answers to your biggest questions so you can book with confidence.
- What is a Brazilian wax?
- What types of Brazilian waxing services are available?
- Is getting a Brazilian wax worth it?
- Is Brazilian waxing an option for all genders or just women?
- What type of results should be expected?
The different types and benefits of Brazilian waxing (yes, you’ve got options)
If you’re a skincare aficionado like we are, you might already be familiar with leg waxing, bikini waxing, or even Brazilian waxing. But let’s go back to basics for just a moment. So, what is a Brazilian wax? A Brazilian wax removes the hair between the top of your pubic area and your inner backside. You can go completely bare or choose to leave a small strip, triangle, or square of hair for this service — whatever makes you feel your best! Here’s an overview of the different types of Brazilian waxing offered in our studios:
- Full Brazilian wax: For people with a vagina, this wax removes any and all unwanted hair from the pubic region, backside, and buttocks. For people with a penis, a full Brazilian wax includes the shaft, scrotum, and buttocks.
- Modified Brazilian wax: Hair is removed starting at the edge of the genitals to a palm width out onto the leg, as well as two fingers on top of the pubic area. This creates a thin strip from front to back. Buttocks typically aren’t included in a modified Brazilian wax.
- Basic Brazilian wax: For people with a vagina, hair is removed up to one hand-width from the leg crease onto the upper thigh, plus two fingers’ width above the pubic area (aka stomach strip). The result is a clean, natural shape that keeps things tidy and is perfect for bikinis, briefs, and everything in between. For people with a penis, hair is removed from the shaft and scrotum, while keeping the rest of the pubic hair intact.
- Inner buttocks hair removal: Hair is removed from the inner buttocks.
- Outer buttocks hair removal: Hair is waxed from the butt cheeks and the strip in between.
One of the biggest pros of choosing one of these options as opposed to other methods is having smooth skin without the daily upkeep. In other words, you can wake up and enjoy being hair-free without giving it a second thought between appointments — talk about the ultimate self-care. And that’s just the beginning (there’s much more to love! So, let’s take things a step further and talk about the top 10 benefits of Brazilian waxing.
10 reasons to get a Brazilian wax (buh-bye bumps, burns, and botched DIYs)
If you ask us, self-care starts with skincare (we’re talking your whole body!). If you’ve ever felt frustrated with constant upkeep, confused about which products go where, or just ready to feel more confident in your own skin, you’re in the right place. Not sure where to begin or how to layer your products the right way? Start with our ultimate guide to building a skincare routine (it’s got all the steps, in the right order). And when you’re ready to level up your glow game, especially in the bikini area, professional waxing is a smooth move. Here are the Brazilian wax benefits that are simply too good to pass up when you choose this service at our studios.
1. You can expect way less irritation than shaving
Brazilian waxing removes each hair from the root, not just what’s visible on the surface, which means smoother skin that lasts longer and feels better. Unlike shaving, which only cuts hair at skin level, waxing helps prevent irritation, ingrowns, and that dreaded next-day stubble. From razor nicks to the less-than-glamorous hair that seems to grow back with a vengeance, it’s not uncommon for people to have a love-hate relationship with shaving. With Brazilian waxing, it’s more like love-love — for your skin and your routine.
2. It’s a mini confidence boost!
If you get a Brazilian wax in the summer, it’s the perfect excuse to head to the beach, pool, or even your backyard and rock your favorite swimsuit. If you get one during the colder months, it’s a cozy confidence boost to help you feel great in your skin, whether you’re hitting the sauna or curled up at home with your comfiest sweats and a good book. Long story short, it’s a simple way to feel amazing in your body, anytime, anywhere.
Don’t just take it from us:
- “I’ve only ever waxed my eyebrows at home, so getting a Brazilian was quite a step up, but my Cerologist made it so easy and reassuring! I feel like I neglect self-care, but I’ll definitely be adding waxing to my routine.” – Alyssa C.
- “My Cerologist is absolutely the best! She made my Brazilian wax experience so comfortable and smooth (literally)…She convinced me to join Club Orange, and I’ve never been more happy with that decision. The perks are amazing, and it’s totally worth it.” – Amber A.
- “This was my first Brazilian wax ever (not sure what took me so long), but in all honesty, the girls here make you feel so comfortable. They talk with you during the process to make it as smooth as it can be. Can’t wait to go back in five weeks.” – Courtney E.
Whether you’re new to waxing or ready to level up your self-care, our studios are designed to make you feel welcome, supported, and confident in your skin. From start to (smooth) finish. Our expert Cerologists are not only highly trained in technique, but also in care. They listen, guide, and genuinely care about making your experience as comfortable and empowering as possible.
Pro tip: Want to keep that smooth-skin glow going strong? Just give your skin a little TLC post-appointment. After 48 hours, gently exfoliate skin and keep things hydrated. Exfoliation helps prevent ingrowns and keeps your results looking (and feeling) flawless.
3. Our wax was made for your skin, literally
If you’ve ever tried waxing at home, you probably know that wax quality — and technique — are non-negotiables. (And if your DIY results were less than stellar, rest assured you can expect quite the opposite in our studios!) Our Brazilian wax services use our proprietary hard wax formula.
This wax was designed with your skin’s health in mind, and it’s also incredibly effective for adhering to and removing even the most stubborn hair with efficiency and ease. Not only is it specialized for coarse hairs; it’s also made with skin-loving ingredients like moisturizing Azulene oil. It’s basically a triple threat (safe, effective, and efficient).
4. You’ll be in expert hands every step of the way
If it’s your first time getting a Brazilian wax, it’s normal to have questions about the process! Here’s how it will go: When you arrive at the studio, you’ll be greeted by your Cerologist who will help make sure your experience is comfortable every step of the way. You’ll have a private area to undress from the waist down and cover yourself with a privacy sheet before your Brazilian wax. Then your Cerologist will knock on the door to ask if you’re ready, and they’ll walk you through the full process before removing the unwanted hair. The waxing process typically takes about 30 minutes.
5. This service is customizable and open to anyone who wants it
Brazilian waxing is a safe option for everyone, regardless of gender — with options to choose from as described above. That means you can choose a Brazilian waxing option that’s just right for your preferences — there’s no right or wrong, just what works for you. All genders can choose this service as a way to enjoy smooth skin and boost confidence while feeling amazing in your body. Brazilian waxing isn’t one-size-fits-all — and that’s exactly the point.
Whether you want to go completely bare, leave a neat strip, or just clean things up around the edges, your service is fully customizable to match your comfort level and personal style. For clients with a vagina, you can choose a full Brazilian or opt for a more natural shape that keeps you bikini-ready. For clients with a penis, you can focus on hair removal just on the shaft and scrotum, or go for a more thorough clean-up. No matter your gender, preferences, or grooming goals, our Cerologists are trained to help you feel confident and in control every step of the way. This service is about what makes you feel amazing in your skin. And that’s always the right choice.
6. You’ll save time on your at-home self-care routine
Brazilian waxing allows you to breeze through your morning routine and actually enjoy your shower. No more rushing through with a razor in one hand and zero time to relax. Instead of spending precious minutes shaving (and re-shaving), you can claim your shower as your sanctuary. Light a candle, crank the playlist, take your time. Whether you are used to removing hair with a razor, epilator, hair removal cream, or going au naturel, a Brazilian wax will let you go hair-free without spending time on daily maintenance.
7. It’s good for your skin!
The waxing process is more than hair removal — it’s actually a form of exfoliation as well, removing dead skin cells to reveal a smoother layer of skin. This also helps to unclog pores in the pubic area and lift off build-up from lotions and other products, supporting healthier skin all around. You can also expect a boost in collagen production thanks to the exfoliation component of waxing.
8. Because a pro can do what a DIY can’t
At-home hair removal can be messy, painful, and honestly a little risky. That’s where our expert Cerologists come in. Trained to handle even the most sensitive areas with skill and care, they take the guesswork (and stress) out of the process. Instead of wondering if you’re doing it right or dealing with uneven results, you’ll get smooth skin that lasts with less irritation and better regrowth over time. Plus, your Cerologist will walk you through pre-wax prep and post-wax aftercare so you’re not just getting a wax, you’re getting results that actually last.
Once you experience professional waxing in our studios, other hair removal methods simply won’t compare. Our expert Cerologists do waxing services every single day, transforming skin to that crave-worthy, smooth, glowing state, helping you achieve the Brazilian waxing results you’re looking for.
9. Your results will stick around (Think 3-4 weeks!)
One of the major benefits of Brazilian waxing is its slow grow-back, for low-maintenance smooth skin. While that timeline can vary slightly based on your body’s hair regrowth, you’re likely to be hair-free for at least one to two weeks after your appointment. Your Brazilian wax isn’t just a one-day thing — it’s something you can enjoy for a while, making it a great value. For the very best value, you’ll want to get waxed consistently, which leads to slower regrowth.
10. You can unlock even more long term benefits of Brazilian waxing with consistent appointments
If you commit to Brazilian waxing over the long term, you’ll experience the biggest benefit of all: Less hair growing back. Instead of coarse, stubborn hair in the pubic area, eventually the hair in this region will be finer, softer, or even more like fuzz. This can allow you to go longer between appointments — and when you do have an appointment, the process will become less uncomfortable, with better and better results each time as your skin adapts to this hair removal method.
It’s time to rethink hair removal and start enjoying these Brazilian wax benefits!
Now that you’ve got the scoop on all the smooth, time-saving, confidence-boosting benefits of Brazilian waxing, the next move is yours. If you’re over the razor routine, done with DIY, or just curious about a better way, consider this your invitation to try something new. Trust the pros, treat yourself, and give your self-care routine a serious glow-up. Because feeling good in your skin? That’s always worth showing up for.
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Ready for your smoothest, softest skin from head to toe? This is your season to thrive, shine, and show off stunning skin. Start glowing with an expert waxing service at a studio near you!